Monthly Archives: June 2006

A swap market concept

Posted on June 30, 2006 by

I’ve been playing around with a concept for a swap market that started out almost as a joke, but now that I have a prototype working I’m wondering if this could be a new approach to the classifieds market. Photo: … Continue reading →

Posted in All, advertising, ecommerce, flipstash, ning, shopping, swap | Tagged , , , , , , , , , | 2 Comments

A good marketer doesn’t have to advertise

Posted on June 28, 2006 by

The real power structures behind the advertising industry appear to be staring at the Internet for the first time. The big agencies, in particular, are wondering how to make money as the vehicles they once relied on lose influence in … Continue reading →

Posted in All, advertising, marketing, penagain, startup | Tagged , , , , , , , , , | 1 Comment

Idealizing media business models

Posted on June 23, 2006 by

Jon Udell notes that WSJ’s landlocked articles may in fact help them drive revenue but at what expense: “PaidContent.org reminded me that WSJ.com is considered a major success not only in the realm of paid online circulation, but also in … Continue reading →

Posted in All, ideas, media, models, success | Tagged , , , , , , , , , | Comments Off

Copycat ad networks threaten Google’s stability

Posted on June 19, 2006 by

Any successful business model is going to have imitators.  Google knows this as well as anybody.   But now the stranglehold on the distributed ad model is feeling weaker than ever with new competitors every day. The magic formula = isolate … Continue reading →

Posted in All, adsense, google, marketing, media, strategy | Tagged , , , , , , , , , | 1 Comment

“Iterate and release” has its problems, too

Posted on June 16, 2006 by

One of the teams I’m working with has adopted a sort of customized agile-style development process. I really like it, but a few problems are coming up: Just like after a heavy workout, you need a warm down of some … Continue reading →

Posted in All, agile, development, management, process | Tagged , , , , , , , , , | 2 Comments

Why (and how) the online ad model needs to change

Posted on June 13, 2006 by

Somehow I keep expecting some company to break through and solve the problems with the Google AdSense model. As advertisers, buyers and media vehicles get smarter about efficiency, the holes in the system get bigger and bigger. AdSense revenues help … Continue reading →

Posted in adsense, advertising, cpc, cpl, google, ideas, lead generation, marketing, media | Tagged , , , , , , , , , | 8 Comments

New blog about running a startup from PenAgain inventor

Posted on June 9, 2006 by

Several authors have proven that blogs are a great complement to writing and then selling a book. They are also excellent companions to operating and marketing a business. Colin Roche, entrepreneur and inventor of the PenAgain, began publishing a blog … Continue reading →

Posted in blogging, penagain, startup | Tagged , , , , , , , , , | 1 Comment

Answering the Answers question

Posted on June 5, 2006 by

It wasn’t until someone much more tapped into pop culture than I am told me that the Yahoo! Answers product was cool that I considered it to be true. I didn’t get it at first. I wondered, “What’s the incentive … Continue reading →

Posted in answers, search, social media, yahoo | Tagged , , , , , , , , , | Comments Off