Generative Media Networks: Fueling growth through action: Conclusion

The existential discussion often percolates when the challenges ahead seem overwhelming.  In the face of such a daunting task there’s a natural tendency to question why we’re doing what we’re doing. #

“The Scott Trust was created in 1936 to safeguard the journalistic freedom and liberal values of the Guardian. The sole shareholder in Guardian Media Group, its core purpose is to preserve the financial and editorial independence of the Guardian in perpetuity, while its subsidiary aims are to champion its principles and to promote freedom of the press in the UK and abroad.” #

It doesn’t take long to work out why we’re here when you understand the Scott Trust. #

“A series of changes in the technologies, economic organization, and social practices of production in this environment has created new opportunities for how we make and exchange information, knowledge, and culture. #

Mark Zuckerberg made a slightly more concise but similarly inspiring comment in his interview at Web 2.0 Summit this year that speaks volumes about why journalists and everyone in the business of media should be very optimistic about the future. #

“Your map is wrong.  I think that the biggest part of the map has got to be the uncharted territory. Right? #


This series is an attempt to assemble some ideas I’ve been exploring for a while.  Most of it is new, and some of it is from previous blog posts and recent-ish presentations. I’ve split the document up into a series of posts on the blog here, but it can also be downloaded in full as a PDF or viewed as a sort of ebook via Scribd: #

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